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Cardinal Health
Media Relations
7000 Cardinal Place
Dublin, OH 43016
Phone: 614.757.4250

Brand guidelines

Our official name is Cardinal Health

Because more than 3,600 companies in the United States are named "Cardinal," please always refer to our company as "Cardinal Health" in spoken and written communications for clarity and reinforcement. Our company name is always written as two words: for this reason, please do not replicate the wordmark.

The Cardinal Health logo is trademarked worldwide to ensure legal protection. Always use official master art for our logo - never recreate it. Official logo files can be requested by clicking the contact form or calling the phone number listed on the right side of this page. A high-res version is available on the right side of the page as well.

Official logo, tagline and protection space

Our logo is the combination of both symbol and wordmark together.

Minimum area of protection
x-height unit

The x-height represents the amount of "clear" space that should surround the Cardinal Health logo. This area should be kept clear of all graphics and text.

Minimum logo sizes

For consistency, the logo should always be scaled proportionally as a single unit (symbol + wordmark). To ensure visibility, the minimum size for reproduction is a .675" (17.2mm) workdmark.

Logo colors

Full-color logo: Standard
  • Wingspan symbol - Pantone® 185; C:0, M:91, Y:76, K:0; #EE0000
  • Black wordmark - Pantone® Black; C:0, M:0, Y:0, K:100; #000000
 Full-collor logo
   
Full-color reverse logo: Alternate
  • Wingspan symbol - Pantone® 185; C:0, M:91, Y:76, K:0; #EE0000
  • White wordmark - #FFFFFF
 Two-color reverse logo
   
One-color logo: Alternate
  • Pantone® Black; C:0, M:0, Y:0, K:100; #000000
 One-color alternate logo
   
One-color reverse logo: Alternate
  • White - #FFFFFF
 One-color reverse logo

Incorrect logo uses

To maximize recognition of the Cardinal Health logo, it should not be altered or distorted in any way. Even well-intentioned changes can result in confusion. Illustrated here are common mistakes to avoid:

Do not change the size or position of the Wingspan symbol or the Cardinal Health wordmark.
Do not change the size or position of the Wingspan symbol or the Cardinal Health wordmark.

Do not use our symbol alone. Our logo is most recognized when the symbol and wordmark are used as a single unit.
Do not use our symbol alone. Our logo is most recognized when the symbol and wordmark are used as a single unit.
Do not use outdated versions of the Cardinal Health logo.
Do not use outdated versions of the Cardinal Health logo.


Do not use the wordmark alone.
Do not use the wordmark alone.





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